ISSUE 001: the signal is live.
inr is back with THE FIRST RITE.
We quietly went live earlier this month.
No rollout. No announcement. Just putting the signal back in the world.
The site is still getting a few final tweaks, but the inaugural collection is up: The First Rite.
Clean intent. Restrained placement. No performance. Just position.
If you want the “why” behind the framework, read ISSUE 001 below for the rundown.
shop the first rite →
check the receipts →
the site’s still in refinement — if anything looks off, feedback is appreciated. use the contact us form or leave a comment here.
review the framework (issue 001) ↓
